Tag Archive | "iphone"

General Updates

Has Over-The-Air Delivery of Audio and Video Changed the Definition of Downloadable Media?

May 4, 2009 No comments yet

Last year, the advent of the iPhone was heralded as the beginning of a new age for mobile content delivery. Bloggers, analysts, and industry insiders urged publishers to quickly adopt a mobile strategy, deliver their content in iPhone-ized web pages and iPhone apps, and follow consumers as they flocked to this platform. [...]

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General Updates

The Synergy of Podcasting and Mobile

March 5, 2009 No comments yet

eMarketer recently issued their annual US podcasting audience report, which overall, seems very encouraging both in terms of usage trends as well as advertising opportunities. The report mentions the movement of major media into this space and how this is helping to attract advertisers. It also points to the iPhone as a major factor that’s [...]

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